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The global BEATS x AMBUSH Glow campaign featuring YOON AMBUSH and BURNA BOY evokes surreal species of flora in order to bring a spark of unexpected beauty to times of bewilderment. CGI and face filters support storytelling about unity, self-discovery, and being at one with the environment, spread from social media to the neon-lit cityscapes of Shibuya and New York.
CLIENT
BEATS BY DRE
INDUSTRY
MUSIC
SERVICE
ART-DIRECTION, FACE FILTER
LOCATION
WORLDWIDE
YEAR
2020
credits
CGI ART DIRECTION, FACE FILTER
New Format
CREATIVE DIRECTION
Michael Malowanczyk
DIGITAL CREATIVE DIRECTION
x_a_v
CGI, MOTION
ClaudiaRafael Pascal Wiemers Lucas Schmeck lei.1.6
FACE FILTER
Claudia Rafael Ultrakawaii4000
PRODUCTION
Gabril
SPECIAL THANKS TO
Pascal Wiemers Johannes Bissantz
BEATS BRAND
Tom Kydd By BuKu Epnyc Iamkenza
Contact